Mitsubishi USA had a vision: To update their website to showcase the diverse portfolio of markets and industries they serve, all under the aegis of a harmonized parent brand across multiple divisions. We brought that vision to life, delivering an intuitively navigable website that guides the end user seamlessly through their preferred selection of market, industry, product, service and solution. The new website is mobile optimized, accessible by WCAG 2.0 AA standards and delivering a unique user experience along with contemporary code and a custom headless Content Management System.